- Reaction score
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- Points
- 430
Thinkgeek -- Officially our best-ever cease and desist
http://www.thinkgeek.com/blog/2010/06/officially-our-bestever-cease.html
UPDATE 6/21 2:50p ET: Due to popular request, and after some interest on the intarwebz, you can now download our original press release [PDF]. It was unfortunately rejected by the newswires so you won't find it elsewhere--kinda like unicorn meat.
http://www.thinkgeek.com/blog/2010/06/officially-our-bestever-cease.html
Recently we got the best-ever cease and desist letter. We're no stranger to the genre, so what could possibly make this one stand out from the rest?
First, it's 12 pages long and very well-researched (except on one point); it even includes screengrabs of the offending item from our site. And we know they're not messing around because they invested in the best and brightest legal minds.
But what makes this cease and desist so very, very special is that it's for a fake product we launched for April Fool's day.
It wasn't the iCade, or the Dharma Initiative Clock, or even the Tribbles 'n' Bits Breakfast Cereal.
No, it was the Canned Unicorn Meat.
The very special but also very real letter is from the National Pork Board, who claims we're infringing on the slogan "The Other White Meat," a slogan they're apparently thinking about phasing out anyways. A screengrab of the product page is below.
We'd like to publicly apologize to the NPB for the confusion over unicorn and pork--and for their awkward extended pause on the phone after we had explained our unicorn meat doesn't actually exist.
UPDATE 6/21 2:50p ET: Due to popular request, and after some interest on the intarwebz, you can now download our original press release [PDF]. It was unfortunately rejected by the newswires so you won't find it elsewhere--kinda like unicorn meat.
