CBC's voter quiz tool flawed, prof says
By Samantha Butler, QMI Agency
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KINGSTON, Ont. — The CBC appears to have a new spin on the old joke about the answer to all multiple choice questions being "C". This time the answer is usually "G", as in Grit.
Queen's University political science professor Kathy Brock says the state broadcaster's Vote Compass online survey tool is flawed and tells people they're Liberal by default.
Vote Compass, a 30-question survey on the CBC's website, is supposed to show Canadians which party's political views are most like their own.
Brock said she completed the survey three times using three distinct strategies, and was aligned each time with the Liberal party.
"If you're giving opposite responses and getting the same result, that's not correct," she said.
Brock said the first time she did the survey she selected the "somewhat agree" response to every question. The second time, she selected "somewhat disagree," and the third time she chose "strongly agree."
The final questions in the survey pertain to leaders. They ask respondents to rank candidates for prime minister based on trustworthiness and competence. Brock said she selected the "I don't know" option for all the leader questions, every time.
"Every time, it told me I was politically centred and should vote Liberal," Brock said.
Cliff van der Linden, a Toronto researcher who developed the tool, said Brock received those responses because the questions are equally split between the left and right side of the political spectrum.
"So if you answer all one way or another, you're going to end up answering half left and half right -- and end up in the middle."
Brock argues the Liberal party doesn't necessarily represent the traditional centre of the political spectrum today.
"The Conservatives have also been moving towards the centre lately," she said.
"We're talking about the centre of the Canadian political landscape as it applies to these 30 statements," van der Linden said. He said all four parties were asked to verify the statements.
Van der Linden acknowledges the party platforms are more nuanced than the questions in the survey, but says "Canadians aren't engaging with those platforms, and haven't been for years."
"Over half a million Canadians have taken this survey in three days."
Van der Linden said an expert research team, based out of the University of Toronto, devised the tool using a "rigorous scientific process."
The tool is meant to generate discussion and give all Canadians a say, he said, but not to provide voting advice.
Brock says it's a "gimmick" that "impoverishes the level of discussion in our democracy."
"It might stir up some debate, but it doesn't encourage people to think deeply."
Van der Linden said the tool has been widely used in Belgium, Spain and the Netherlands for the past 10 years.
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"In Europe, this is a fixture of democratic discourse," he said.