• Thanks for stopping by. Logging in to a registered account will remove all generic ads. Please reach out with any questions or concerns.

Army pulls ‘Be All You Can Be’ commercials after Jonathan Majors’ arrest


Army.ca Dinosaur
Reaction score
Maybe he was just trying to stay 'in character' ;)

The U.S. Army is pulling two new recruitment ads from the air after the star of them, actor Jonathan Majors, was arrested Saturday for assault in a domestic dispute. The two ads, “Overcoming Obstacles” and “Pushing Tomorrow,” were the centerpiece of the Army’s revived “Be All You Can Be” campaign.

The Army confirmed the pause on those ads today but said that the wider “Be All You Can Be” campaign is continuing. The move comes after Majors, 33, was arrested on March 25 . The victim, a 30-year-old woman, had “minor injuries to her head and neck,” according to the New York Police Department. Majors was arrested on charges of assault, harassment and strangulation, per the NYPD. He has since been released from custody.