Hooters Family-Friendly Rebrand

[The Bread Guy]

Nope, not The Onion

Hooters says it's pushing to be more 'family-friendly'

Hooters is undergoing a "reclamation" of its original brand, the company says, as it pivots to "beach-themed" restaurants. Here's what to know.

www.usatoday.com

Hooters plans to rebrand more than a hundred restaurants as 'family-friendly'

Hooters says it wants to rebrand into a family friendly restaurant. Longtime CEO Neil Kiefer says some locations under different ownership implemented clothing that was too sexualized.

www.scrippsnews.com

Hooters CEO says chain to rebrand to be more family-friendly

Hooters' CEO says the chain restaurant best known for its innuendos and the servers' skimpy uniforms is rebranding to become a more family-friendly place.

local12.com

A smaller Hooters starts its comeback from bankruptcy

The sports bar chain has closed some of its weakest locations in recent months, but others are showing signs of life under new ownership.

www.restaurantbusinessonline.com

In Buying Hooters, Franchisees Want to Bring Back Family Feel

This story is part of the 14th annual Franchise Times Dealmakers project. Check out more winners as we recognize the top players driving M&A in franchising.

www.franchisetimes.com

 

[Blackadder1916]

Oxymoron alert!

"Smaller Hooters"

 

[Colin Parkinson]

Hooters offer breast reduction surgery to it's servers.

Now it has to offer something else that is unique and since all the restaurants buy the same food selections from the same suppliers, that's going to be hard.