A moot point, sadly, as it seems we can't build our own cars...
Can Canada just build its own cars? Experts say no — here's why, and what we could do instead
Industry expert says he tried to design a Canadian-made car but manufacturers weren't interested
"It was absolutely out of the question," said Frise, who founded the National Automotive Research Network in 2000.
"As soon as we talked to industry about it, they started slamming the door as hard as they could on that. … They said that is absolutely impossible. We would never do that. We don't even want to talk about it. …We could never afford to do that."
For example, Australia tried for many years to compete in the auto sector, said Dennis Darby, president and CEO of Canadian Manufacturers and Exporters.
"It had its own car companies, which were all global car companies that operated in Australia protected by tariffs," Darby said.
"And they eventually gave up, and there's no production at all in Australia because they just couldn't."
Project Arrow is a high-tech Canadian concept car built to showcase Canada's ability to produce electric vehicles. It reached about 97 per cent Canadian components and about one-third of the 50 parts suppliers had a presence in Windsor. The car was featured at the 2023 Canadian International AutoShow.
It was once common to see branches of American plants in Canada building all kinds of products for the Canadian market, but technology has evolved, Darby said, and automakers have consolidated.
"It's just not practical to build a car company from scratch," Darby said. "The last person to do that was Elon Musk, and he had billions of dollars of capital."