Now, lets have a peek at 1993 Kim Campbell bloodbath
	
	
		
			
				
			
			
				
				
				
					
						
							 
						
					
					en.wikipedia.org
				
 
			 
		 
	 
Some key take away points
"Campbell's initial efforts helped the party recover somewhat in pre-election polls..."
"(Mulroney) permitted a series of patronage appointments just as he left the PM's office in 1993"
"With polls showing him facing almost certain defeat in the next election, Mulroney announced his retirement from politics "
"Campbell enjoyed a brief period of high popularity upon being sworn in, becoming the eponym of "Campbellmania"
"By the end of the summer, Campbell's personal popularity was far ahead of that of Chrétien"
"Campbell was therefore seen as having a good chance of remaining in power if the Progressive Conservatives could at least finish with a similar number of seats to the Liberals"
" Most notably, the election marked the worst defeat for a governing party at the federal level and the worst ever suffered by a governing party in the Western democratic world."
The former Mulroney/Then Campbell Conservatives were obliterated.
Included is the opinion polls leading up to and including the election
	
	
		
			
				
			
			
				
				
				
					
						
							 
						
					
					en.wikipedia.org
				
 
			 
		 
	 
 
To quote Brian Liley "Voters are fickle, campaigns matter"