Survey says...
Trust, Change, and Uncertainty: What’s Really Shaping the Canadian Vote?
What’s Driving the Vote? How Issues Are Shaping Canada’s 2025 Election
With the federal election underway, two issues have taken centre stage: affordability and Donald Trump. Affordability leads, with 34% of Canadians saying the cost of living will most influence their vote, while 19% cite Trump’s impact on Canada – highlighting how global uncertainty is shaping domestic decisions. The Conservatives lead among those focused on affordability (40% vs. 33% Liberal), while the Liberals dominate among voters prioritizing Trump’s impact (51% vs. 28% Conservative).
Still, nearly half of Canadians (47%) say another issue will be most important when they vote – proving that while affordability and Trump dominate the headlines, many voters are focused elsewhere. Among these other top issues, the Conservatives are favoured on jobs and the economy, taxes, and public safety, while the Liberals lead on healthcare, housing, climate change, and Canada-U.S. relations.
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