Justin Trudeau to kick off Liberal leadership campaign in Quebec, B.C. and Ontario
Susan Delacourt
Ottawa Bureau
OTTAWA—Justin Trudeau is launching his bid to be Liberal leader with a call for the party to reclaim its role as the voice of Canada’s middle class.
At a Quebec community centre in his home riding of Papineau on Tuesday evening, Trudeau will confirm the worst-kept secret of Canadian politics and announce he is running to lead the Liberal party.
He will also be kicking off his campaign this week in Mississauga and Richmond, B.C., in rallies that are expected to attract large crowds.
“We’re just hoping that people who are curious or who want to see what he’s all about will come out to see him, and gauge whether they want to support him,” said former Liberal MP Navdeep Bains, who is co-hosting the Mississauga event on Thursday evening, along with fellow former MP Omar Alghabra.
Trudeau, son of a prime minister who led the Liberals from 1968 to 1984, reportedly decided in August to take the plunge into the leadership race and has amassed an organization ready to move into high gear this week. Observers and potential rivals will be watching closely to see just how large and formidable that organization is — and whether anyone will stand a chance next to the candidate dubbed the one with star power.
Last week, a mere hint of Trudeau’s intention to announce his candidacy started his name trending internationally on social media.
In the speech Trudeau is set to deliver in all three rallies this week, the 40-year-old MP is expected to set himself a challenge that on the surface seems contradictory — to get people fired up about the moderate middle of Canadian politics, the Liberals’ traditional spot on the political spectrum.
Trudeau also reportedly wants to attract people who are turned off politics altogether — especially those who have tuned out the Liberals in the past decade, as the party fell to third place in the Commons for the first time in its history.
Very deliberately, Trudeau is visiting two areas of big population growth in Canada for his first two stops after Montreal — regions set to get more seats in the House of Commons when the 2015 election is held.
Mississauga is due to get one more seat under the redrawn electoral map for 2015, while Richmond is being broken into two new ridings in British Columbia.
Members of Trudeau’s team say they believe the next election will be fought in these burgeoning population centres and the goal of any new Liberal leader will be to prove that he or she is competitive there.
These are also places where newcomers to Canada have settled, another constituency the Liberals feel they have lost to aggressive courting efforts by the Conservatives the past few years.
Though the contest doesn’t officially get under way until the middle of November, several contenders have already indicated their intention to run, including Deborah Coyne, Shane Geschiere and Jonathan Mousley.
Two other Montreal MPs are also considering their chances — Marc Garneau, who was Canada’s first man in space, and Denis Coderre, a former cabinet minister in previous Liberal governments. British Columbia MP Joyce Murray has also become more seriously interested in being a candidate in recent weeks, and question marks still hang over MPs such as Dominic LeBlanc and David McGuinty, on whether they will run.
Former MP and leadership candidate Martha Hall-Findlay has also said she will run if she can clear her debts from the last race and raise enough for a new campaign. Other possible contenders include former Liberal candidates David Bertschi and Taleeb Noormohamed, as well as Toronto lawyer George Takach.